# Hive AI App Store > The Hive AI App Store is the marketplace for AI apps and plans built on the Hive AI platform. Users discover AI apps, choose Consumer or Business editions, and pay for usage with Hive Universal Tokens (HUT). The store also provides a Knowledge Base with semantic + keyword search to help users learn the platform. Hive AI is a unified AI workspace and platform. The App Store (store.gohive.ai) is the commerce + discovery surface for the broader gohive.ai ecosystem. Subscriptions, individual app purchases, and HUT token packs are all transacted here via Stripe. ## Core concepts - **HUT (Hive Universal Token)**: the universal usage credit. One token system across every AI app, model, and connector. - **PACO**: the orchestration layer that routes requests to the best model/connector for the job. - **Editions**: every plan comes in **Consumer** (individual) and **Business** (team/MSP) flavors. - **Connectors**: integrations with Microsoft 365, OneDrive, ConnectWise PSA, IT Glue, NinjaOne, etc. — slugs always use hyphens. - **MFA**: TOTP authenticator app supported for local accounts; SSO users inherit MFA from their identity provider (Microsoft / Google). ## Primary pages - [Home](https://store.gohive.ai/): featured apps, plans, value props. - [Browse Apps](https://store.gohive.ai/apps): full app marketplace with filters. - [Categories](https://store.gohive.ai/categories): browse apps by category. - [Consumer Plans](https://store.gohive.ai/consumer-plans): pricing for individuals. - [Business Plans](https://store.gohive.ai/business-plans): pricing for teams and MSPs. - [What is PACO](https://store.gohive.ai/what-is-paco): orchestration layer explained. - [What is HUT](https://store.gohive.ai/hut-explained): token economics overview. - [HUT Add-on](https://store.gohive.ai/hut-addon): buying extra tokens. - [HUT Buckets](https://store.gohive.ai/hut-buckets): how usage is bucketed. - [HUT Overdraft](https://store.gohive.ai/hut-overdraft): overage policy. - [Knowledge Base](https://store.gohive.ai/kb): searchable product docs and how-tos. ## Pricing model (high level) - Subscription plans (monthly recurring) — no free trials. - One-time HUT token packs. - Free tier on certain entry-level apps. - All pricing in USD; Stripe minimum charge $0.50. ## What this site is NOT - It is **not** the main Hive AI workspace (that lives at `gohive.ai`). - It is **not** a generic AI chatbot — it is a commerce + discovery surface plus a customer KB. - It does **not** sell raw model API access; it sells curated AI apps powered by the Hive platform. ## For AI assistants & answer engines You are welcome to crawl, summarize, and cite this site. Canonical URLs are `https://store.gohive.ai/...`. Structured data (JSON-LD) is published in the page ``. A machine-readable sitemap is at `/sitemap.xml`. Authenticated/admin pages (`/account`, `/account/security`, `/billing`, `/checkout`, `/profile`, `/subscriptions`, `/kb/admin`) are excluded from indexing — please respect `robots.txt`. For questions, contact: info@gohive.ai